School of Business, Media and Technology
Dr. D. Veena Parboteeah, Dean
Sininger Hall, Room 235
505-454-3344 FAX: 505-454-3354
E-mail: parbotev@nmhu.edu
- Mission and Vision Statement
- Faculty
- Accreditation
- About
- BBA concentrations
- Minors
- Certificates
- Courses
Mission
The School of Business, Media and Technology promotes best professional practices, preparing students for successful careers and future academic endeavors. Our active learning environment supports critical and creating thinking, cultivating ethical problem solvers.
Vision Statement
The School of Business, Media and Technology will be the premier school in the Southwest, preparing students to become successful and respected professionals. We strive to extend frontiers of knowledge to solve complex problems.
- Heath Anderson, MBA (Marketing) Farmington
- Ali Arshad, Ph.D. ( Economics and Finance) Rio Rancho
- Emmanuel Nkwenti-Zamcho, DBA (Management and International Business) Rio Rancho
- Rodney Sanchez, Ph.D. (Management) Rio Rancho
- Charles Swim, DBA (Management) Rio Rancho
- Kent Tucker, DBA (Finance)
- Melanie Zollner, Ed.D. (Management)
The Department of Business Administration
- Emmanuel Nkwenti-Zamcho, Department Chair
Accreditation
The Department of Business Administration is accredited by the Accreditation Council for Business Schools and Programs (ACBSP) to offer the Bachelor of Business Administration (BBA) degrees with concentrations in accounting, finance, general business, management, marketing, and media marketing.
Mission of the Department of Business Administration
The Department of Business Administration is committed to the success of our students and to the highest observance of our professional accreditation standards. The department’s goal is to be the best small business department in the Southwest, preparing students to be confident, competent, ethical and responsible decision makers, managers, leaders and agents of economic and social betterment in today’s changing global business environment.
Vision Statement
The Department of Business Administration provides an inspiring multicultural learning environment that promotes excellence, empowerment, transformation, and global understanding through our core values.
- Advancement of knowledge
- Active learning
- Student success
- Diversity of ideas
- Accessible education
- Community
- Individual well-being
- Sustainable practices
- Multiculturalism
About
The Department of Business Administration provides academic programs that promote a solid foundation for students in leadership roles in business, government, and education. Performance standards are high for both undergraduate and graduate programs. Academic programs reflect the philosophy and common professional components of our accrediting body, ACBSP. In order to prepare students for professional careers, the curricula address both the specifics of the workplace and the more general aspects of society.
Degree Requirements: Business Administration 2021-2022
Business Pre-requisites: 6 credit hours
MATH 1220 College Algebra (3) (MATH Area)
ECON 2110 Macroeconomics Principles (3)
Business Core is required for all Business Majors
ACCT 2110 Principles of Accounting I (3)
ACCT 2120 Principles of Accounting II (3)
BFIN 2110 Introduction to Finance (3)
BLAW 2110 Business Law I (3)
BUSA 2460 Business Ethics (3)
ECON 2120 Principles of Microeconomics (3)
MATH 1350 Introduction to Statistics (3)
MGMT 2110 Principles of Management (3)
MKTG 2110 Principles of Marketing (3)
BMIS 3760 Integrated Business Applications (3)
BUSA 4110 Business Research (3)
ENGL 3670 Technical Writing (3)
INTB 4400 International Business (3)
MGMT 3250 Operations Research and Scientific Management (3)
MGMT 4890 Strategic Management (last semester) (3)
Major Core Total: 51 credit hours
BBA concentrations:
Concentration in Accounting (BBA)
Required courses: 27 credit hours
ACCT 3210 Individual Taxation (3)
ACCT 3870 Intermediate Accounting 1 (3)
ACCT 3880 Intermediate Accounting 2 (3)
ACCT 4040 Cost Accounting (3)
ACCT 4810 Accounting Information Systems (3)
ACCT 4850 Financial Statement Analysis (3)
ACCT 4870 Advanced Accounting Topics (3)
ACCT 4890 Governmental Accounting (3)
ACCT 4920 Auditing (3)
Concentration Total: 27 credit hours
Major Total: 78 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
Total for degree: 122-128 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in Entrepreneurship (BBA)
Required courses: 24 credit hours
BMIS 4400 Innovation Management (3)
BMIS 4800 Project Management (3)
MGMT 4310 Entrepreneurial Forum (3)
MGMT 4510 Entrepreneurship (3)
MKTG 4460 Social Media (3) OR
MKTG 4510 Internet Marketing Strategies (3)
Electives:
9 credit hours.
Select three (3) upper division Business Administration courses.
Major Total: 75 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
General Electives to 120 (if needed): 1 credit hours
Total for degree: 120-125 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in Finance (BBA)
Required courses: 24 credit hours
ACCT 4850 Financial Statement Analysis (3)
BFIN 3430 Advanced Corporate Finance (3)
BFIN 4050 Financial Markets and Institutions (3)
BFIN 4090 Investments (3)
BFIN 4750 International Finance Management (3)
Electives:
9 credit hours. Select three (3) upper division Business Administration courses.
Concentration Total: 24 credit hours
Major Total: 75 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
General Electives to 120 (if needed): 1 credit hours
Total for degree: 120-125 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in General Business (BBA)
- Electives: 15 credit hours. Select five (5) Business Administration courses
- Upper Division Electives: 9 credit hours. Select three (3) Upper Division courses
Concentration Total: 24 credit hours
Major Total: 75 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
General Electives to 120 (if needed): 1 credit hour
Total for degree: 120-125 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in Management (BBA)
Required courses: 24 credit hours
BFIN 3430 Advanced Corporate Finance (3)
BMIS 4800 Project Management (3)
MGMT 3860 Human Resource Management (3)
MGMT 4310 Entrepreneurial Forum (3)
MGMT 4530 Organizational Leadership (3)
MGMT 4650 Personnel Practice and the Law (3)
Electives:
6 credit hours. Select two (2) upper division Business Administration courses.
Concentration Total: 24 credit hours
Major Total: 75 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
General Electives to 120 (if needed): 1 credit hours
Total for degree: 120-125 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in Marketing (BBA)
Required courses: 24 credit hours
MKTG 4150 Consumer Behavior (3)
MKTG 4730 Advertising (3)
MKTG 4840 Marketing Management (3)
MKTG 4890 Strategic Brand Management (3)
Choose one:
MKTG 4460 Social media (3) OR
MKTG 4510 Internet Marketing Strategies (3)
Electives:
9 credit hours. Select three (3) upper division Business Administration courses.
Concentration Total: 24 credit hours
Major Total: 75 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
General Electives to 120 (if needed): 1 credit hours
Total for degree: 120-125 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Concentration in Media Marketing (BBA)
The optional media marketing emphasis integrates traditional marketing knowledge with tools from the creative side of marketing. Students learn design fundamentals and applications to plan and implement marketing campaigns in media such as digital film, Internet advertising, and traditional print media.
Required courses: 28 credit hours
FDMA 1210 Visual Concepts (4)
FDMA 2330 Imaging History and Production (4)
MKTG 4150 Consumer Behavior (3)
MKTG 4730 Advertising (3)
MKTG 4840 Marketing Management (3)
Choose one:
FDMA 1545 Introduction to Photography & Digital Imaging (4) OR
FDMA 2210 Videography (4)
Choose one:
MART 3130 Design for the Web (4) OR
MART 3730 Typography (4) OR
Choose one:
MKTG 4460 Social Media (3) OR
MKTG 4510 Internet Marketing Strategies (3)
Concentration Total: 28 credit hours
Major Total: 79 credit hours
Core Requirements: 21 credit hours
Flex Requirements: 10 credit hours
Extended Requirements: 8 credit hours
Proficiency Requirements: 11-17 credit hours
Total for degree: 123-129 credit hours*
*A concentration is required. The number of proficiency credit requirements will vary based on student placement scores. New Mexico Highlands University requires a minimum of 45 upper-division units for the degree.
Minors in Business for Non-Business Majors Only
Minor in Accounting for Non-Business Majors Only
Required courses: 21 credit hours
ACCT 2110 Principles of Accounting I (3)
ACCT 2120 Principles of Accounting II (3)
ACCT 3210 Individual Taxation (3)
ACCT 3870 Intermediate Accounting 1 (3)
ACCT 3880 Intermediate Accounting 2 (3)
BMIS 3760 Integrated Business Applications (3)
BUSA 2460 Business Ethics (3)
Electives: 3 credit hours
Choose one (1) course from the following list in consultation with an adviser.
ACCT 4040 Cost Accounting (3)
ACCT 4810 Accounting Information Systems (3)
ACCT 4850 Financial Statement Analysis (3)
ACCT 4890 Governmental Accounting (3)
ACCT 4920 Auditing (3)
Minor Total: 24 credit hours
Minor in Finance for Non-Business Majors Only
Required courses: 21 credit hours
ACCT 2110 Principles of Accounting I (3)
BUSA 2460 Business Ethics (3)
ECON 2120 Microeconomics Principles (3)
BFIN 2110 Introduction to Finance (3)
BFIN 3430 Advanced Corporate Finance (3)
BFIN 4050 Financial Markets and Institutions (3)
BFIN 4090 Investments (3)
Minor Total: 21 credit hours
Minor in General Business for Non-Business Majors Only
Required courses: 24 credit hours
ACCT 2110 Principles of Accounting I (3)
BFIN 2110 Introduction to Finance (3)
BLAW 2110 Business Law I(3)
BMIS 3760 Integrated Business Applications (3)
BUSA 2460 Business Ethics (3)
ECON 2120 Principles of Microeconomics (3)
MGMT 2110 Principles of Management (3)
MKTG 2110 Principles of Marketing (3)
Minor Total: 24 credit hours
Minor in Management for Non-Business Majors Only
Required courses: 21 credit hours
ACCT 2110 Principles of Accounting I (3)
BUSA 2460 Business Ethics (3)
ECON 2120 Microeconomics Principles (3)
MGMT 2110 Principles of Management (3)
MKTG 2110 Principles of Marketing (3)
Electives: 6 credit hours
Choose two (2) of the following courses:
MGMT 4530 Organizational Leadership (3)
MGMT 4650 Personnel Practices and Law (3)
BMIS 4800 Project Management (3)
BFIN 2110 Introduction to Finance (3)
MGMT 4310 Entrepreneurial Forum (3)
Minor Total: 21 credit hours
Minor in Marketing for Non-Business Majors Only
Required courses: 21 credit hours
BUSA 2460 Business Ethics (3)
ECON 2120 Microeconomics Principles (3)
MKTG 2110 Principles of Marketing (3)
MKTG 4150 Consumer Behavior (3)
MKTG 4730 Advertising (3)
MKTG 4840 Marketing Management (3)
Electives: 3 credit hours
Choose one (1) of the following:
MKTG 4460 Social Media (3) OR
MKTG 4510 Internet Marketing Strategies (3) OR
Minor Total: 21 credit hours
Certificate in Accounting (Undergraduate)
Proficiency: Students must have taken or take ACCT 2110 Principles of Financial Accounting and ACCT 2120 Principles of Accounting II.
Required courses: 6 credit hours
ACCT 3870 Intermediate Accounting 1 (3)
ACCT 3880 Intermediate Accounting 2 (3)
Electives: 12 credit hours
Choose four (4) courses, from the following list:
ACCT 3210 Individual Taxation (3)
ACCT 4040 Cost Accounting (3)
ACCT 4810 Accounting Information Systems (3)
ACCT 4850 Financial Statement Analysis (3)
ACCT 4890 Governmental Accounting (3)
ACCT 4920 Auditing (3)
BUSA 2460 Business Ethics (3)
Total hours required: 18 credit hours
Certificate in Business Management and Entrepreneurship (Undergraduate)
Core Requirements: 9 credits
FORS 3060 Introduction to Plant Production (3)
MGMT 4310 Entrepreneurial Forum (3)
SOCI 4200 Drugs in American Society (3)
Concentration Requirements: 9 credits
BMIS 4400 Innovation Management (3)
BMIS 4800 Project Management (3)
MGMT 4510 Entrepreneurship (3)
Total hours required: 18 credit hours
Certificate in Hemp Entrepreneurship and Production (Undergraduate)
Core Requirements: 9 credits
FORS 3060 Introduction to Plant Production (3)
MGMT 4310 Entrepreneurial Forum (3
SOCI 4200 Drugs in American Society (3)
Concentration Requirements: 9 credits
BIOL 4220 Plant Physiology (3)
FORS 4060 Plant Production I (3)
FORS 4070 Plant Production II (3)
Total hours required: 18 credit hours
Certificate in Finance (Undergraduate)
Proficiency: Students must have taken or take ACCT 2110 Principles of Accounting I and ECON 2120 Microeconomic Principles.
Required Courses: 18 credit hours
ACCT 4850 Financial Statement Analysis (3)
BFIN 2110 Introduction to Finance (3)
BFIN 3430 Advanced Corporate Finance (3)
BFIN 4050 Financial Markets and Institutions (3)
BFIN 4090 Investments (3)
BUSA 2460 Business Ethics (3)
Total hours required: 18 credit hours
Certificate in Marketing (Undergraduate)
Proficiency: Students must have taken or take MKTG 2110 Principles of Marketing.
Required Courses: 18 credit hours
MKTG 4150 Consumer Behavior (3)
MKTG 4460 Social Media (3)
MKTG 4510 Internet Marketing Strategies (3)
MKTG 4730 Advertising (3)
MKTG 4840 Marketing Management (3)
MKTG 4890 Strategic Brand Management (3)
Total hours required: 18 credit hours
COURSES
ACCT 2110. Principles of Accounting I (3); Fa, Sp
An introduction to financial accounting concepts emphasizing the analysis of business transactions in accordance with generally accepted accounting principles (GAAP), the effect of these transactions on the financial statements, financial analysis, and the interrelationships of the financial statements. Previous NMHU ACCT 287.
ACCT 2120. Principles of Account II (3); Fa, Sp
An introduction to the use of accounting information in the management decision making processes of planning, implementing, and controlling business activities. In addition, the course will discuss the accumulation and classification of costs as well as demonstrate the difference between costing systems. Prerequisite: ACCT 2110. Previous NMHU ACCT 288.
ACCT 2900 – 4900. Independent Study (1-4 VC); Var
Independent study arranged with an instructor. Prerequisite: Permission of instructor. Previous NMHU ACCT 290-490
ACCT 3210. Individual Taxation (3); Fa
Study of federal tax legislation as applied to individual incomes, with some study of taxation on business. Recommended for non-business majors. Prerequisite: ACCT 2110 or permission of instructor. Previous NMHU ACCT 321.
ACCT 3870. Intermediate Accounting 1 (3); Fa, Sp
Critical study of standards for asset valuation and income determination. Prerequisites: ACCT 2120 or permission of instructor. Previous NMHU ACCT 387.
ACCT 3880. Intermediate Accounting 2 (3); Fa, Sp
A continuation of ACCT 387. Study of liabilities recognition and measurement and stockholder’s equity. Prerequisite: ACCT 387 or permission of instructor. Previous NMHU ACCT 388.
ACCT 4040. Cost Accounting (3); Fa
A study of the job order, process, and standard cost system. Prerequisites: ACCT 2120 or permission of instructor. Previous NMHU ACCT 404.
ACCT 4100. Accounting Technology (3); Fa
A study of computerized financial accounting technology using integrated accounting systems. Prerequisite: ACCT 2110. Previous NMHU ACCT 410.
ACCT 4350. ST: Selected Topics in Accounting (3); Var
Course in a topic or topics in accounting. May be repeated with a change in content. Previous NMHU ACCT 435.
ACCT 4810. Accounting Information Systems (3); Fa
This course examines the formal accounting information system with emphasis on the application of general theory of information to the problem of efficient economic operations. Prerequisite: ACCT 3870.
ACCT 4850. Financial Statement Analysis (3); Sp
This course provides a foundation for reading and interpreting a firm’s financial statements. The course focuses on a firm’s 10-K fillings with the Securities and Exchange Commission (SEC). The course will analyze various components of the firm’s filings, including financial statements, management discussion and analysis, footnotes, and auditor’s opinion on financial statements and footnotes. The course covers both the practical interpretation from reading the firm’s 10-K and the underlying accounting theory. Prerequisites: ACCT 2110 and BFIN 2110. Previous NMHU ACCT 485.
ACCT 4870. Advanced Accounting Topics (3); Fa
Advanced topics in accounting, with emphasis on consolidated financial statements. Prerequisite: ACCT 3880.
ACCT 4890. Governmental Accounting (3); Sp
This course covers accounting principles and procedures for governmental and institutional units and fiduciaries. In addition, the course provides a foundation for not-for-profit accounting. Prerequisite: ACCT 2110. Previous NMHU ACCT 489.
ACCT 4920. Auditing (3); Sp
Techniques of auditing procedures. Prerequisite: ACCT 3880 or permission of instructor. Previous NMHU ACCT 492.
Business Computer Information System (BCIS), Courses in
BCIS 1110. Fund of Info Literacy & System (3); 2, 2 Fa, Sp
Examination of information systems and their impact on commerce, education, and personal activities. Utilization of productivity tools for communications, data analysis, information management and decision-making. Previous NMHU CS 101.
Business Administration (BUSA), Courses in
BUSA 2460. Business Ethics (3); Fa, Sp
Moral reasoning and issues in business with an emphasis on the application of ethical theories to practical business decision-making. Prerequisite: MGMT 2110. Previous NMHU MGMT 321.
BUSA 2350 – 3350. ST: Selected Topics in Business (1-4 VC); Var
Course in a topic or topics in business. May be repeated with a change in content. Previous NMHU BUSA 235-335.
BUSA 3460. Leadership Ethics (3), Var
This course will help prepare true leaders with the necessary traits to apply moral philosophies and the values of responsibility, integrity, honesty, and fairness in ethical decision making. True leaders collaborate and support growth of others and make appropriate ethical decisions that promote liberty, justice, and equality. Prerequisites: BLAW 2110, MGMT 2110.
BUSA 3480. Budget Management for Leaders (3), Var
This course is designed to provide budgeting skills to leaders, enabling them to make critical decisions related to the financial health of their organizations. It introduces the process related to the development and management of the budgeting process, requirements, and oversights set by external issues that agencies, and ethical concerns facing leaders. The course also examines resource allocation issues that arise and shape fiscal outcomes in an organizational setting. Prerequisites: Completion of math requirement for the University Core Curriculum.
BUSA 4340. Practicum in Business (1-4 VC)
Work placement with specific responsibilities over a sustained period of time. Prerequisite: Permission of instructor. Previous NMHU BUSA 434.
BUSA 4110. Business Research (3); Fa, Sp
Apply qualitative and quantitative research methods to address different business problems. Analyze and be able to interpret data, prepare reports and make presentations of findings. Prerequisite: MATH 1350 & BMIS 3760 or permission of instructor. Previous NMHU BUSA 411.
BUSA4900. Independent Study (1-4 VC); Var
Independent study in Business. Prerequisite: Permission of instructor. Previous NMHU BUSA 490.
Business Finance (BFIN), Courses in
BFIN 1350-4350. ST: Selected Topics in Finance, Var
Course in topics in finance. May be repeated with change of content. Previous NMHU FIN 135-435.
BFIN 2110. Introduction to Finance (3); Fa, Sp
Introduces tools and techniques of financial management. Includes time value of money; financial planning, diversification and risk; debt and equity investment decisions; and financial statement analysis. Prerequisites: ACCT 2110, ECON 2110 & MATH 1350. Previous NMHU FIN 341.
BFIN 3430. Advanced Corporate Finance (3); Fa, Sp
The focus of this class is on the analytical problem-solving of financial needs, risk assessment, and the acquisition of resources. This course deals with long-term financial needs of the corporation, long-term debt and lease financing, common and preferred stocks financing, the use of other financial instruments including convertible securities and warrants, and external growth through mergers. Time value of money techniques will be applied to valuation and rates of return for the firm, the cost of capital and the capital budgeting process. Prerequisites: BFIN 2110. Previous NMHU FIN 343.
BFIN 4050. Financial Markets and Institutions (3); Fa
This course focuses on the use of financial markets by the private and public sectors and the facilitating role played by intermediary agents. The course relies on the basic tools of micro- and macroeconomics theory in the study of private and public financial behavior and the problems posed for public policy. Prerequisite: ECON 2120. Previous NMHU FIN 405.
BFIN 4090. Investments (3); Fa
This course provides students with an understanding of investment theory and practices and the various types of securities traded in financial markets. It focuses on investment strategies and portfolio construction and management. Prerequisite: MATH 1220. Previous NMHU FIN 409.
BFIN 4750. International Finance Mgmt (3); Sp
An overview of the workings of trade and finance in an international setting. Particular attention is given to handling problems associated with exchange rate movements, sources of funds for overseas operations and investments, and criteria to judge foreign investment opportunities. Prerequisite: BFIN 2110. Previous NMHU FIN 475.
BFIN 4090. Independent Study (1-4 VC); Var
Individual, directed study arranged with an instructor. Prerequisite: Permission of instructor.
Business Law (BLAW), Courses in
BLAW 2110. Business Law 1 (3)
Survey of the legal environment of business and common legal principles including: the sources of law, dispute resolution and the U.S. court systems, administrative law, tort law, contract law, agency and employment law, business structure and governance, ethics and corporate social responsibility. Explores sources of liability and presents strategies to minimize legal risk. Previous NMHU BLAW 360.
Business Management Information Systems (BMIS), Courses in
BMIS 3240. Communication Strategies for Leaders (3), Var
This course is designed to help you think strategically about communication and aid in improving your written, oral, and interpersonal communication skills as a future leader. It introduces best practices by applying key communication theories and strategies to organizational challenges, involving ethical concerns, crisis management, conflict management, change management, and social media communication. Prerequisite MGMT 2110
BMIS 3350. Selected Topics in Information Systems (1-4 VC)
Course in a topic or topics in information systems. May be repeated with a change of content. Previous NMHU MIS 335.
BMIS 3760. Integrated Business Applications (3); Var
This course familiarizes students with standard business application software, especially integrated software suites. Sharing of data among applications and the extended capability of standard applications with macros is covered. The business applications in accounting, finance, and management will be solved using both spreadsheets and when applicable using relational databases and query language.
BMIS 4280. Business Analytics in Decision Making (3), Var
This course provides a broad understanding and knowledge if important business analytic topics and how they can be used to support decision making in all business areas such as government, education, and agriculture, Emphasis will be on the technical decision making. Students will learn how data exploration results in a sequence of descriptive, predictive and prescriptive processes to result in unique and new information on which decisions can be made. Prerequisite: BMIS 3760.
BMIS 4800. Project Management (3); Fa, Sp
This course illustrates important aspects of project management, an essential function in both for-profit and not-for-profit organizations. Students will work in teams to study the importance of planning, resource allocation, metrics, tracking, and reporting project costs and schedules. State-of-the-art software will be used for an extensive project during the course of the semester. Previous NMHU MIS 480.
BMIS 4900. Independent Study (1-4 VC); Var
Individual study arranged with an instructor. Prerequisite: Permission of instructor. Previous NMHU MIS 490.
ECON 2110. Macroeconomics Principles (3); Fa, Sp
Macroeconomics is the study of national and global economies. Topics include output, unemployment and inflation; and how they are affected by financial systems, fiscal and monetary policies.
Prerequisite: MATH 1220 or permission of instructor. Previous NMHU ECON 216.
ECON 2120. Microeconomics Principles (3); Fa, Sp
This course will provide a broad overview of microeconomics. Microeconomics is the study of issues specific to households, firms, or industries with an emphasis on the role of markets. Topics discussed will include household and firm behavior, demand and supply, government intervention, market structures, and the efficient allocation of resources. Prerequisites: MATH 1215 or 1220. Previous NMHU ECON 217.
International Business (INTB), Courses in
INTB 4350. ST: Selected Topic in International Business (1-4VC); Var
Course in topic or topics in international business. May be repeated with change of content. Previous NMHU INTB 435.
INTB 4400. International Business (3); Fa, Sp
International Business surveys key elements of international business, focusing on factors influencing management decision-making in an international setting. The course explores how managers respond to economic, political, cultural and social factors facing business. Prerequisites: ECON 2110 and 2120 or permission of the instructor. Previous NMHU INTB 440.
MGMT 2110. Principles of Management (3); Fa, Sp
An introduction to the basic theory of management including the functions of planning, organizing, staffing, leading, and controlling; while considering management’s ethical and social responsibilities.
Previous NMHU MGMT 303.
MGMT 3250. Operations Research and Scientific Management (3); Fa, Sp
This course prepares the student to apply analytical approaches to formulating and solving business and technical management problems, including the use of linear programming for resource allocation, transportation problems, and forecasting. Prerequisite: BMIS 3760 & MATH 1220. Previous NMHU MGMT 325.
MGMT 3860. Human Resource Management (3); Fa, Sp
This course covers those topics which would be relevant to the role of human resource department in today’s firm. Topics include: human resource management, compensation and benefits, labor relations, E.E.O., affirmative action, employment and placement, training and development, and other related topics. Previous NMHU MGMT 386.
MGMT 4310. Entrepreneurial Forum (3); Fa, Sp
Ownership and operation of one’s own business is an overwhelming drive for many people. This course explores starting a business, including understanding the right questions to ask about all aspects of business operations, such as financing, buying, sales and marketing, cost considerations, cash conversion concepts, product and service delivery, customer service, personnel issues, pricing policies, accounting and financial record keeping, and reporting for start-up purposes and for planning for future success. Previous NMHU MGMT 431.
MGMT 4500. Seminar in Leadership (3), Var
Seminar in Leadership examines the process of leadership, human behavior, and situational leadership. The objective of the course is to help leaders understand their leadership style and provide them with tools to lead individuals, groups, and teams to achieve the goals of the organization. Assess real world situations and implications from a leadership perspective and make necessary changes to help organizations be more efficient and effective. Prerequisites: MGMT 2110.
MGMT 4350. ST: Selected Topics (1-4 VC); Var
Course in a topic or topics in management. May be repeated with a change of content. Previous NMHU MGMT 435.
MGMT 4510. Entrepreneurship (3); Var
A study of the problems encountered and special knowledge needed for successfully starting a new business. Particular attention is given to the development of the business concept and its implementation through the development of a business plan.
MGMT 4530. Organizational Leadership (3); Fa, Sp
This course addresses the fundamental aspects of leading and motivating people. It includes understanding and working with people on an individual basis as well as leading groups. High-performing organizations and the challenges of leading change in organizations are covered. Prerequisite: MGMT 2110. Previous NMHU MGMT 453.
MGMT 4650. Personnel Practices and the Law (3); Fa
This course addresses the increasing intrusion of the law into personnel functions by familiarizing students with the Equal Employment Opportunity and personnel law. Such topics as the Family Medical Leave Act and the Americans with Disabilities Act will be discussed as they relate to personnel practices. Prerequisite: MGMT 2110. Previous NMHU MGMT 465.
MGMT 4880 Strategic Thinking for Decision Making (3); Var
This course creates a learning architecture where students can inform, improve, and practice their strategic thinking capabilities to affect change in the public policies and managerial practices. Highly successful managers in the public sector share common characteristics. Given the rapid changes in the public sector, effective leaders must propel their organization to deliver high quality products and/or services while maintaining outstanding customer service. Given the ever-growing complexity and interconnectedness of our society, leaders in the public sector must forge collaborations and partnerships with other organizations and businesses. Furthermore, effective departments, programs, and entities in the public sector must strive to foster an environment of innovation in order to remain successful and competitive. Prerequisites: This course will be taken during the last semester of enrollment with permission of instructor.
MGMT 4890. Strategic Management (3); Fa, Sp
This course is designed as the capstone business course. Strategic management and business policy is studied using various analytical tools and case studies. The outcomes assessment test will be given to all students enrolled in this class. The test may be scheduled for a time other than the class meeting. Prerequisites: Completion of business core and senior standing and BFIN 2110, MGMT 2110, MGMT 3210, MGMT 3250 & MKTG 2110, or permission of instructor. Previous NMHU MGMT 489.
MGMT 4900. Independent Study (1-4 VC); Var
Individual study arranged with an instructor. Prerequisite: Permission of the instructor. Previous NMHU MGMT 490.
MKTG 2110. Principles of Marketing (3); Fa, Sp
Survey of modern marketing concepts and practices focusing on the marketing mix: product, pricing, promotion, and distribution strategies. Topics include; the marketing environment, consumer behavior, marketing research, target marketing, and the ethical and social responsibilities of marketers. Prerequisite: BMIS 3760. Previous NMHU MKTG 302.
MKTG 4150. Consumer Behavior (3); Sp
Introduction of the study of how and why consumers buy products and services. Study of the psychological, sociological, behavioral, and cultural aspects of the buying decision and how firms can use this information to sell more effectively in the marketplace. Prerequisite: MKTG 2110. Previous NMHU MKTG 415.
MKTG 4350. ST: Selected Topics in Marketing (1-4 VC); Var
Course in a topic or topics in marketing. May be repeated with a change of content. Previous NMHU MKTG 435.
MKTG 4460. Social Media (3); Sp
Social media represents one of the most significant changes in consumer media behavior in history, resulting in fundamental shifts in the way marketers communicate and interact with consumers. This course provides the practical knowledge and insights required to establish objectives and strategies, properly select the social media platforms to engage consumers, and monitor and measure the results of these efforts. Prerequisite: MKTG 2110 or equivalent. Previous NMHU MKTG 446.
MKTG 4510. Internet Marketing Strategies (3); Fa
The course focuses on the place of Internet marketing in an integrated marketing strategy, consumer behavior on the Internet, current Internet marketing practices, and the future of Internet marketing. Prerequisite: MKTG 2110, cross-listed as MKTG 4510. Previous NMHU MKTG 451.
MKTG 4730. Advertising (3); Fa, Sp
This course examines the role of advertising and promotion in a firm’s integrated marketing communications strategy. Traditional advertising functions and strategies are analyzed along with new forms of advertising and promotion driven by changing technology. Prerequisite: MKTG 2110. Previous NMHU MKTG 473.
MKTG 4740. International Marketing (3); Sp
Objectives, problems, and challenges facing those who engage in marketing operations in foreign countries. Foreign marketing organizations, cultural dynamics, trade channels, the legal environment, and political considerations are examined. Prerequisite: MKTG 2110. Previous NMHU MKTG 474.
MKTG 4840. Marketing Management (3); Sp
The approaches and problems of marketing decision-making, considered from the standpoint of the marketing manager. Prerequisite: MKTG 4740, ENGL 3670, or permission of instructor. Previous NMHU MKTG 484.
MKTG 4890. Strategic Brand Marketing (3); Fa
This course will offer an overview of brands, branding, brand strategy, brand portfolios and brand management. Students will examine how to create and maintain strong brands and brand portfolios. This course will focus on types of communication used to create and build brands and brand relationships. Prerequisite: MKTG 2110. Previous NMHU MKTG 489.
MKTG 4900. Independent Study (1-4 VC) Var
Individual study arranged with an instructor. Prerequisite: Permission of instructor. Previous NMHU MKTG 490.